mailchimp

Marketing smarts for big ideas

Mailchimp helps small businesses do big things, with the right tools and guidance every step of the way

Pick A Plan

Get your business online

Give your brand a home with a custom domain. Then create a website with built-in marketing tools to help you launch it.

Market your business

Send the right messages on all the right channels. Build emails, social ads, landing pages, postcards, and more from one place.

Create better campaigns with Mailchimp

Deliver the right message at the right moment

Mission control for your marketing

Turn audience insights into personalized marketing with an all-in-one platform that gets smarter over time.

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Start with your audience

The more you know about your people, the smarter you can be with your marketing. With all your audience data in one place, you can create the content they’ll enjoy most.

  Marketing CRM
  Audience dashboard
  Segmentation
  Personalization
  Predicted demographics

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Create content, your way

Look like the business you want to be with tools that help you show off your brand in the best light wherever it lives online.

  Content Studio
  Campaign Templates
  Dynamic Content
  Subject Line Helper
  Creative Assistant

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More sales, less effort

Start conversations and keep them going, whether you have a handful of fans or millions of them so you can sell more stuff, while you do other stuff.

  Customer Journeys
  Pre-built Automations
  Send Time Optimization
  Transactional Email

Get smarter as you go

We analyze your audience engagement to help you market smarter with each campaign. Get help from real-time reports, built-in analytics tools, and personalized recommendations on what to do next.

  Reports & analytics
  Smart Recommendations
  A/B Testing
  Mobile App

Features

EMAILS

There’s more to email than beautiful templates

Create meaningful interactions

Connect with your customers and drive growth with email automations. Mailchimp can easily set up single-step automations or build scalable, adaptable customer journeys that reach your customer when they expect to hear from you.

Learn more about your audience

Wish you could know more about what’s working and what’s not? You can. And it’s already part of your Mailchimp account. Keep track of open rates, clicks, and segment data with our built-in analytics tool.

Build trust with a professional email address

Create an email address for your custom domain name with Google Workspace. Plus, you can collaborate with your team using tools like Google Drive, Sheets, and Slides.

Connect your store

You can connect your online store to Mailchimp to send your customers emails with product recommendations based on stuff they loved and bought before.

LANDING PAGES

Grow your audience, keep it organized

Landing page users have seen the growth rate for their Mailchimp audience increase by an average of 36%. Set up your landing page to automatically tag contacts based on their interests when they sign up, so you can keep your audience organized.

Go from concept to publish with ease

You can store all your images in our content studio for quick and easy access, while our drag-and-drop builder makes it simple to create your own landing page. Plus, your landing pages are automatically optimized to look great on any device.

Get more landing page visits, find new customers

Combine landing pages with your other marketing efforts to create a complete brand experience for your customers. You can design a landing page to showcase products or promote a special offer, then drive traffic to the page with social ads that target existing customers or new people.

Bring all your landing pages together under one domain

Whether you purchase a new domain, or connect one you already own, you can create unlimited landing page subdomains, all consistent with your brand.

DIGITAL ADS

Define your target

Choose who will see your ad and set your budget. You can target people like your contacts or pick certain demographics.

Design your ad

Add some eye‑catching content and messaging, then choose a clear call to action. We’ll walk you through it step by step.

Review and submit

Check out your ad one last time, then hit submit. You’ll start seeing reports within 24 hours with likes, sales, and more.

SOCIAL POSTS

Create and share your posts in minutes

Choose a channel, add your content, and post—it’s really that simple. Insert images you’ve got saved in our content studio or upload new ones. Tailor posts based on where you’re sharing them, or keep your content the same across channels.

Get ahead by scheduling your posts

You’ve got a lot of tasks on your to-do list, and remembering to publish to social media doesn’t have to be one of them. When you upgrade to a Standard plan, you can schedule posts ahead of time. And it’s easy to pause, edit, and reschedule if your plans change (like they always do).

Turn social followers into loyal customers

Before people buy from your store or sign up to learn more, they need to get to know you. Use your posts to showcase your personality and products—and to create a clear path back to your site.

Put your insights to work on your next social campaign

Keep track of the different ways people are interacting with your Facebook and Instagram posts in a single report. You’ll get a clear breakdown of which social network is getting the biggest reach and the most impressions, so you can make strategic decisions for your future posts.

POSTCARDS

Find new people who are a lot like your biggest fans

Mail postcards to new people with the help of our lookalike audience finder. Choose a segment of your existing contacts—like your VIPs, repeat customers, or contacts with a specific tag—and a location you’d like to focus your budget on. Then, we’ll find people who are most likely to engage with your brand, download your app, or buy your stuff.

Don’t have mailing addresses? We can help with that

Send postcards to your existing contacts, even if you only have their email addresses. Our address finder matches mailing addresses to your contacts, so you can talk to them from inbox to mailbox.

Order a free sample postcard

Want to see (and hold) one of our postcards before you create your own? We get it. That’s why we’d like to send you a real-life example.

Up to 6x more orders with automation

Make your marketing work harder so you can focus on running your business. Our data shows automations can generate up to 6 times more orders than bulk email alone.

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