Supermetrics

We get data

Literally. Supermetrics picks up all the marketing data you need and brings it to your go-to reporting, analytics, or storage platform — whether that’s a BI tool, a spreadsheet, a data visualization tool, a data lake, or a data warehouse.

Never let scattered marketing data slow you down

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Connect

Quickly bring any metrics and dimensions from your favorite marketing platforms into your go-to reporting, data visualization, data warehousing, or BI tool. No sampling. No nonsense. Just clean data.

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Analyze

Once you have your data where you want it, you can start organizing and filtering it immediately. Dive into your numbers to figure out what is and isn’t working — and then get straight into optimization.

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Automate

When you’ve built your report or dashboard, you can eliminate hours of manual work by scheduling data transfers and automating your marketing reporting.

Trusted by 16,000+ data-driven businesses

Supermetrics Features

Bring your marketing data to your go-to reporting, visualization, or storage destination with Supermetrics. Choose a product below to read more.

Supermetrics for Data Studio

The easiest way to bring your marketing data into Google Data Studio

Build any dashboard you want by blending data from Facebook, Instagram, Google Ads, Google Analytics, and more.

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Prove your value with a dashboard

Spreadsheets are great for data crunching and ad hoc analysis, but they’re less than amazing for showcasing your results to non-marketers. Instead of confusing your boss or client with a monster spreadsheet, you’ll want to make your findings easy to digest. Data visualization and dashboards can help.

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Blend data from different sources

Most marketing platforms aren’t built analytics-first. Each platform comes with its own reporting UI — and each UI comes with its own quirks. Instead of getting intimately familiar with all these quirks, you can pull data directly into your Data Studio dashboard from different data sources, including Facebook Ads, Google Analytics, HubSpot, and many more.

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Automate your data transfers and focus on what matters

Instead of spending hours every month on creating reports to your boss, clients, or both, why not automate the tedious data pulling and spend time on what really matters: getting results.

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Pull unlimited data from BigQuery

If you happen to be using Google BigQuery as your marketing data warehouse, you’re in for a treat. Unlike other solutions out there, Supermetrics plugs into all your BigQuery tables with one data source instance and pulls all that data neatly into Data Studio. The best part? You don’t need to write a single line of SQL to combine data from different tables.

Supermetrics for Google Sheets

The easiest way to move your marketing data into Google Sheets

So you want to move your marketing data into a spreadsheet? Save yourself from copy/paste hell, pull data from any source, and set up scheduled refreshes without ever leaving Google Sheets.

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Escape copy/paste hell

It’s late one evening. You have to deliver a marketing report the next morning. And your data is scattered across all your marketing platforms. It’s in Facebook Ads, Google Analytics, Google Ads, and more.

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Easily pull in your data with the Supermetrics sidebar

Marketing platforms are not designed for ad hoc analysis or cross-channel reporting. Each platform has its own UI with siloed data. And when the average marketing stack has over 50 tools (woof!), that’s a lot of interfaces to learn and a lot of siloed data to sift through. Luckily, we have spreadsheets.

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Get any metrics & dimensions from your favorite marketing platforms

With Supermetrics, you can bring your marketing data directly into Google Sheets. Our most popular connectors include Facebook Ads, Instagram Insights, Google Ads, and Google Analytics. We also connect to other platforms such as HubSpot, LinkedIn Ads, Mailchimp, YouTube and more.

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Automate and optimize

Now that your data is in a spreadsheet, you’re ready to build your first reports. Whether it’s a cross-channel paid advertising overview, a client budget tracker, or an average keyword position dashboard, there are limitless ways you can use Supermetrics in spreadsheets — no really, you should see the reports our customers have made.

Supermetrics Uploader

Easily move your advertising data to Google Analytics with Supermetrics Uploader

Supermetrics Uploader helps you automatically upload ad spend data from your favorite advertising networks to Google Analytics.

Supermetrics for BigQuery

Move your marketing data into BigQuery without writing a single line of code

Supermetrics is the easiest way for marketing and data teams to consolidate data in a marketing data warehouse. No code needed.

How it works

1. Enroll in the Google Cloud Platform Marketplace and find the Supermetrics connectors you want to use.

2. Connect to your data sources, authenticate with your accounts, and configure data transfers into BigQuery.

3. Build dashboards in your favorite BI tools or in Data Studio with our native connector.

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Blend data from all your platforms and create multi-channel reports

Bring in all your data from your go-to marketing platforms such as Facebook, Instagram, and Google.

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Visualize data in your favorite BI tools

Feed your data from BigQuery into different BI tools such as Tableau, Looker, or Power BI. You can also move your data directly into Google Data Studio with our native integration.

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Take full ownership of your historical data

Most marketing platforms only store data for a limited number of months. Rather than storing your historical data in siloed spreadsheets, you can move all your marketing data into BigQuery with Supermetrics.

Supermetrics for Google Cloud Storage

Automate your marketing data transfers to Google Cloud Storage

Supermetrics is a managed data pipeline that makes it easy for data engineers and technical data analysts to transfer their marketing data into Google Cloud Storage instances.

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Add all your cross-channel historical data to your data lake

Move your marketing data from siloed platforms (like Facebook, Google, LinkedIn, and many more) into your data lake. With Supermetrics for Google Cloud Storage, all your marketing data can be stored in your GCS instance.

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Easy configuration with just a few clicks

Connect your sources, select the data you want, and start your transfers. Supermetrics for Google Cloud Storage takes care of the rest. No more tedious scripting or data extraction operations.

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Your marketing data, exactly the way you want it

Supermetrics for Google Cloud Storage offers both templated and customizable configurations for your data. Use one of our pre-configured schemas to get started quickly and cover the majority of use cases.

Supermetrics for Amazon S3

Automate your marketing data transfers to Amazon S3

Supermetrics is a managed data pipeline that makes it easy for data engineers and technical data analysts to transfer their marketing data into Amazon S3 Bucket instances.

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Add all your cross-channel historical data to your data lake

Move your marketing data from siloed platforms (like Facebook, Google, LinkedIn, and many more) into your data lake. With Supermetrics for Amazon S3, all your marketing data can be stored in your Amazon S3 Bucket instance.

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Easy configuration with just a few clicks

Connect your sources, select the data you want, and start your transfers. Supermetrics for Amazon S3 takes care of the rest. No more tedious scripting or data extraction operations.

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Your marketing data, exactly the way you want it

Supermetrics for Amazon S3 offers both templated and customizable configurations for your data. Use one of our pre-configured schemas to get started quickly and cover the majority of use cases

Supermetrics for Azure

Automate your marketing data transfers to Azure Storage

Supermetrics is a managed data pipeline that makes it easy for data engineers and technical data analysts to transfer their marketing data into Azure Storage instances.

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Add all your cross-channel historical data to your data lake

Move your marketing data from siloed platforms (like Facebook, Google, LinkedIn, and many more) into your data lake. With Supermetrics for Azure Storage, all your marketing data can be stored in your Azure Storage Container instance.

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Easy configuration with just a few clicks

Connect your sources, select the data you want, and start your transfers. Supermetrics for Azure Storage takes care of the rest. No more tedious scripting or data extraction operations.

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Your marketing data, exactly the way you want it

Supermetrics for Azure Storage offers both templated and customizable configurations for your data. Use one of our pre-configured schemas to get started quickly and cover the majority of use cases.

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